Senior product designer — Avizva

I'm Animesh

I build design systems that hold up when 50+ engineers and 8 product portals depend on them.

Animesh
◇ Animesh
Instance of Designer/Senior
Overrides: beard, curls, beer
New Delhi — IST
9:50PM
34° — AQI 182 — mask on
Status: one last tweak
Sprint 42 — todo1/4
Merge 3 token libraries before the Q4 freeze
Audit 214 detached instances across 8 portals
Spec virtualized table states with eng
Move color styles to variables
Tap to play
Main Aisa Kyun Hoon
Shaan — Lakshya
Beer counter
2
Kerning feels optional.
Superpowers

Four things I get hired for.

Scroll to flip — numbers are samples
Superpower 01 — Design systems01 / 04

Systems that don't crack under 50+ engineers.

Tokens, Figma variables and components governed across eight product portals, reviewed until every portal speaks the same language.

8product portals on one source
50+engineers shipping from it daily
140+components documented and versioned
Superpower 02 — Complex B2B UI02 / 04

Dense screens that still feel calm.

Tables, sheets, cards, navigation, inboxes and a transaction dashboard where every pixel carries data.

30+table states designed and specced
1transaction dashboard rebuilt end to end
6navigation patterns merged into one
Superpower 03 — Design to code03 / 04

Figma files developers can actually ship.

Variables, naming and structure that let engineers extract components straight to code.

100%of styles living as variables
~40%less handoff back-and-forth
0"which blue is this?" questions
Superpower 04 — Motion & craft04 / 04

Interfaces that move like they mean it.

Started as a 2D animator. Motion and illustration still make enterprise screens feel alive.

2018first frame animated professionally
500+brands shaped at Graphicstaan
∞easing curves argued over
Figma Sense
01 — AI · ProductA conceptual exploration of judgment-first interfaces that guide attention and speed up decisions while keeping the user in control.
Open ↗
Cult.fit design system
02 — SystemUnderstanding and redesigning the design system of the digital fitness company Cult.fit. With Suhail Shaikh.
Open ↗
Dunzo for merchants
03 — ProductThe merchant-side experience for Dunzo.
Open ↗
Swiggy
04 — ResearchPrimary research study for Swiggy.
Open ↗
Mudbond
05 — E-commerceAn e-commerce experience for Mudbond.
Open ↗
Design system
06 — SystemFoundations, components and usage.
Open ↗
UX case study
07 — Case studyEnd-to-end case study.
Open ↗
Dashboard
08 — UIDashboard UI study.
Open ↗
Mobile heuristic evaluation
09 — ResearchHeuristic evaluation of a mobile app.
Open ↗
01 / 09
About
readme.md
## Then

Lost in art and craft as a kid. Then frame-by-frame animation at Digitoonz. Started Graphicstaan and grew it to 500+ clients. Led design at Mera Kal.

## Now

Senior product designer at Avizva. Building the design system behind eight portals and the 50+ engineers who ship from it.

## Next

A design system with zero detached instances. A Delhi winter with AQI under 100. Finally explaining to my mom what I do.

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